TellshoppingRead Time Estimator

Read Time Estimator

A “5 min read” label helps readers decide to start — and a speaking time tells you whether your talk fits its slot. Paste your text to get reading and speaking time based on published research on reading speed, plus word counts and readability scores, all calculated privately in your browser.

Read time estimator

Content Timing Template Pack

Blog post planning template, speech script template with timing column, editorial calendar spreadsheet that converts word counts to reading and speaking time, presentation timing worksheet and a readability checklist.

Formats: DOCX, PDF, XLSX. Instant download after payment (link valid 72 hours, up to 5 downloads). AI-assisted: the templates were drafted with AI help and reviewed and laid out before publishing.

$5.00 USD, one-time 5 files · about $1.00 each

7-day money-back guarantee. Full refund within 7 days of purchase, even after you download.

Free sample: Blog Post Planning Template (PDF, 55 KB)

Full refund within 7 days — see the refund policy and license.

Free printables

Single sheets you can print right now, no sign-up. The full pack adds every sheet in one download plus the editable files.

Browse the free printables →

How the estimate is calculated

Reading time is the word count divided by a reading speed. A 2019 meta-analysis of reading-rate studies by Marc Brysbaert estimated that adults read English non-fiction silently at about 238 words per minute on average and fiction at about 260 — the defaults used here. Medium’s published method uses 265 words per minute and adds time for images: 12 seconds for the first image, one second less for each following image, and 3 seconds for each image after the tenth. The estimator includes that image rule when you enter a number of images.

Reading and speaking speeds

ActivityTypical speed1,000 words takes
Silent reading, non-fiction238 wpm4.2 min
Silent reading, fiction260 wpm3.8 min
Careful / technical readingabout 200 wpm5.0 min
Presentations and speechesabout 130–150 wpmabout 6.7–7.7 min
Audiobook narrationabout 150–160 wpmabout 6.3–6.7 min

Individual speeds vary widely with the reader, the language, the difficulty of the text and the purpose of reading.

Worked example

A blog post of 1,450 words with four images: at 238 wpm the text takes about 6 minutes 6 seconds, and the images add 12 + 11 + 10 + 9 = 42 seconds, so the total is about 6 minutes 48 seconds — a “7 min read”. Read aloud as a podcast at 140 wpm, the same text would take about 10 minutes 21 seconds.

Readability scores

Flesch reading easeDescriptionRoughly suitable for
90–100Very easyAge 11 and up
70–89Easy / plain EnglishMost adults, ages 12–15
60–69StandardGeneral audiences
50–59Fairly difficultUpper secondary
30–49DifficultCollege
0–29Very difficultSpecialist / academic

Flesch reading ease = 206.835 − 1.015 × (words per sentence) − 84.6 × (syllables per word). The Flesch–Kincaid grade level turns the same inputs into an approximate US school grade. Syllables are counted with a heuristic, so scores are estimates; use them to compare drafts rather than as exact measures.

Timing a speech or presentation

What slows reading down

FactorEffect on reading time
Technical vocabularyReaders slow down or reread unfamiliar terms
Long sentencesMore to hold in memory; comprehension drops
Numbers and tablesOften read more slowly, or skimmed
Code blocksUsually skimmed or studied — hard to predict
Reading on a phoneSmaller screens can mean more scrolling and re-reading
Second-language readersCan read considerably more slowly

For technical documentation or academic writing, choose the careful 200 wpm setting; for light blog posts and fiction, 238–260 wpm is reasonable.

Word counts for common formats

FormatTypical lengthReading time at 238 wpm
Social media caption50–150 wordsunder 1 min
News article500–800 wordsabout 2–3 min
Blog post1,000–2,000 wordsabout 4–8 min
Long-form feature3,000–5,000 wordsabout 13–21 min
Short story1,000–7,500 wordsabout 4–32 min

These are common ranges rather than rules; write as long as the topic needs and no longer.

Why show a reading time?

Reading-time labels set expectations, and many publishers display them next to headlines. They are most useful when they are honest: round to the nearest minute, and don’t count navigation, comments or code blocks that readers skim. The snippet above includes the schema.org timeRequired property in ISO 8601 duration format (PT7M means seven minutes) and wordCount for structured data.

Using read time in your workflow

  1. Set a target read time when you plan a piece — for example “5–7 minutes” — and convert it to a word budget.
  2. Check the estimate after the first draft; if it runs long, cut repetition before cutting substance.
  3. Check readability at the same time: long sentences often explain an over-long read time.
  4. Add the label and snippet when you publish, rounding to the nearest minute.
  5. For talks, rehearse with a timer and update your speaking pace to match your own voice.

Keeping word counts and read times together in an editorial calendar makes it easy to balance quick reads with longer features across a month.

What’s in the template pack

The pack is a one-time download; the estimator itself is free.

Privacy

Your text is analysed in your browser and never uploaded.

Frequently asked questions

How many words per minute do adults read?

Around 238 wpm for non-fiction and 260 for fiction on average, according to a 2019 meta-analysis.

How long is a 1,000-word article?

About 4 minutes of silent reading, or about 7 minutes read aloud.

How many words is a 5-minute speech?

Roughly 650–750 words at a comfortable pace.

How does Medium calculate read time?

It uses 265 wpm plus time for images, starting at 12 seconds for the first image.

What is a good Flesch reading ease score?

60–70 suits general audiences; higher is easier.

Is my text uploaded?

No. Everything runs in your browser.

Should I count headings and captions?

Yes for reading time — readers see them — but you can leave out navigation and comments.